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Dietmar Schantin

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Dietmar Schantin

Writing

Selected articles on media strategy, platform dynamics, business models, and the future of journalism.

Journalism and AI

  • Why Editorial Must Own AI Implementation27. January 2026
  • Language model optimisation is journalism’s next big shift5. November 2025
  • The AI Buddy Economy: Journalism’s Strategic Leap into Agentic Guidance15. June 2025

Newsroom Transformation

  • The Next Step in Digital Transformation: It’s Time to Decouple Print from the Digital Newsroom17. March 2025
  • Beyond Media Time: Measuring Added Value in the Modern Newsroom17. December 2024
  • Personalisation, Planning, and Purpose: Reinventing Newsrooms for a Digital World17. November 2024
  • Redesigning the Newsroom: From Sections to Segments31. October 2024

Trust and Engagement

  • From Model T to AI: The Evolution of Personalisation in Media15. March 2024
  • Building Trust and Retention in Digital News Media: Key Strategies for Success15. April 2023

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